I create mainly for regulated industries. I've been working with big players in the pharmaceutical industry and led campaigns for a wide range of therapy areas, in different countries.
Since 2023
Addressing
HPV-induced
cancers
I've been directing creative work to raise awareness about protections against HPV. I've directed several campaigns on all media, targeting both healthcare consumers and healthcare professionals.
2019
Preaching the Power of Med-Ed
I directed marketing assets for Ology, an independent agency providing medical education to doctors, on behalf of top pharmaceutical companies.
2018
Saying NO
to violence against women
For the European Commission, I've worked on an award winning video designed to address the topic of Violence Against Women in all EU member-states.
2022
Enlightening radiologists forward
I've worked on global campaigns for the radiology portfolio of Bayer, in Germany. It was my first time working on a therapy area taping into Artificial Intelligence to enhance diagnoses.
Since 2008
Nurturing women's health
I've led a number of campaigns and assets for a large variety of products tackling women's health issues, in the 2000s, 2010s and 2020s. Birth-control, urinary incontinence, gut health, intimate hygiene, breast cancer, menopause...
2015-2018
Entertaining New Yorkers
off Broadway
I've led the creative work for two theater plays that took place off Broadway in NYC. Those were both addressing social issues to shed a light on struggles stemming from certain situations.